Your tech person in Northwest Arkansas.
I help small businesses in Fayetteville, Springdale, Rogers and Bentonville sort out the technology that's slowing them down. Websites, email, customer lists, software that doesn't talk to each other, and the repetitive work AI can now do for you.
✓ 2 double-entry steps removed
✓ Follow-ups and the summary now send themselves
How much are your missed calls costing you?
When you're on a job, your phone goes to voicemail, and most callers try the next guy. Move one slider and see how much your missed calls could be costing you every month.
You type the same information into three different places every week.
Your website is out of date and nobody remembers how to change it.
The person who set up your email, software or passwords isn't around anymore.
You pay for software your team barely uses, and you're not sure what to cancel.
If it runs on a computer and it's slowing your business down, start here.
Most small businesses don't need an IT department. They need one person they can call who figures out the problem and fixes it. These are the things that come up most.
Websites and your Google listing
Build a simple site or fix the one you have, and set up your Google Business Profile so people nearby can find you.
Email and office software
Business email on your own domain, Google Workspace or Microsoft 365, shared calendars and files, and email that actually reaches inboxes.
Customer lists and CRMs
Get your customers and leads out of spreadsheets and sticky notes and into one place, whether that's HubSpot or something simpler. HubSpot certified.
Automating repetitive work
Follow-up emails, data entry, reports and paperwork that someone does by hand every week, handled by software and AI instead.
Spreadsheets and small custom tools
The quoting sheet, tracker or small internal app your business needs and no off-the-shelf product quite fits.
"Something's broken" help
Accounts, logins, software that stopped syncing, a new hire who needs to be set up. Tell me what's wrong and I'll sort it out.
You tell me the problem. I tell you the price. Then I fix it.
No contracts to start and no surprise bills. You always know what something will cost before any work begins.
Tell me what's going on
Fill out the short form or email me. A few sentences is plenty.
Free first look
I come by or we share a screen for about 30 minutes, and I figure out what's actually wrong.
A price before any work
A flat price if the job is clear, or an hourly rate with a cap you approve if it isn't.
I do the work
You get a short written note on what I changed and how to use it.
Help when you need it
Call me again when something comes up, or keep me on monthly for things that need looking after.
Flat when the job is clear. Hourly when it isn't.
Every job gets a price before I start, and nothing gets billed that you didn't agree to.
Flat-rate projects
For work with a clear finish line.
- A new website or a rebuild of the one you have
- Moving your email to your own domain
- Setting up a CRM and bringing your customer list into it
- Building a specific automation or small tool
You get one price in writing. Half to start, half when you're happy with it.
Hourly help
For fixes and questions where the size isn't known yet.
- Troubleshooting something that stopped working
- Setting up accounts and devices for a new hire
- "Can you look at this?" questions
You approve a cap up front, and I stop and check in before going past it.
Monthly
For things that keep running after I set them up.
- Keeping automations and integrations working
- Website updates and small changes
- A set number of hours each month, answered by the next business day
Month to month. Cancel any month.
One person, doing the work himself.
I'm Tyler Franks. I study Information Systems at the University of Arkansas and run Ironwood Digital, a small technology consulting practice in Northwest Arkansas. When you work with Ironwood, I'm the one who shows up and does the work.
I built and launched a software product on my own, I'm HubSpot certified, and I've spent the last year learning where small businesses' systems quietly break. I like figuring out problems, and every business has different ones.
I'm taking on my first local clients this fall. That's why every job starts with a free look and a price you agree to first.
What kinds of businesses do you work with?
Small businesses in Northwest Arkansas, usually 1 to 50 people, that don't have their own IT person. Offices, shops, contractors, nonprofits and service businesses all run into the same kinds of tech problems.
How much does it cost?
It depends on the job, and you always get the number before I start. Clear projects get one flat price. Open-ended fixes are hourly with a cap you approve. The first look is free.
Do you come to my business?
Yes, anywhere in Northwest Arkansas: Fayetteville, Springdale, Rogers, Bentonville and the towns around them. A lot of work can also be done over a screen share if that's easier for you.
What if I'm not sure what I need?
That's normal. Describe what's frustrating you in plain words and I'll figure out the rest. If it's not something I do, I'll tell you and point you to someone who does.
Can AI really help a small business?
For the right tasks, yes. Repetitive work like follow-up emails, data entry, summaries and paperwork is where it helps most. I'll only suggest it where it saves you real time, and I'll tell you plainly when a simpler fix is better.
Do I have to give you my passwords?
Where the software allows it, you add me as a user with my own login, so you never share yours. You keep ownership of every account, and you can remove my access any time.
How many clients have you had?
You'd be one of my first. That's why the first look is free and every price is agreed in writing before any work starts.
Tell me what's slowing your business down.
A few sentences is enough. I'll reply within one business day, and the first look is free.